Having Etsy SEO tips or strategy is one of the fundamental keys to setting your shop apart from the competition. You must be “findable,” which is where SEO comes into play. It doesn’t matter how awesome your shop is – if people can’t find it, they’re going to purchase from the competition. Hopefully, you can see how this illustration relates to Etsy SEO. So what do they do? They look around and find a nearby cabin that has some vacancy and they rent that one instead – even though it’s more expensive, less updated, and doesn’t have the same gorgeous views that your cabin has. But with no clear signage or instructions on how to get there, your renters can’t find it. It’s beautiful, has a warm fireplace ready to be lit, and plenty of food in the refrigerator. It takes them to the foot of the mountain, but after that, there are no further instructions or signs for how to get to the cabin. The only problem is that the address is vague. The first weekend comes and your first pair of renters set off to the mountains to enjoy some time at the cabin. You plant new landscaping, perform a deep clean inside, stock the cabin with everything a renter could need, and even price it below the going market rate. Your family spends weeks getting the property ready. You and your family have enjoyed staying at the cabin for years, but now you decide it’s time to make it an Airbnb listing so that it generates a little cash flow. It’s extremely nice, has every modern amenity and luxury someone could need, and is the kind of place where you could spend weeks resting and recharging. How about an analogy to help further cement this idea? Let’s say you build a beautiful cabin in the mountains. That means, even though you have products that the customer would like to buy, they’re going to buy from someone else. If you don’t have an SEO strategy in place, then your listings will most likely not be included in relevant search results. ![]() SEO is basically the art of optimizing your own shop so that you’re more likely to show up in the search results when an Etsy customer runs a search for products that you sell. Etsy’s goal is to deliver the most relevant and highest-quality listings possible, which increases the chances of the customer buying something. So when people want something, they go to Etsy, type in a product name or keyword, and click “search.” Within seconds, Etsy delivers a list of products that match their input. It’s like Google – except for handmade products and goods. In one sense, Etsy Search is basically a search engine. Google)Įtsy on SEO involves optimizing for both Etsy searches AND Google searches. Through a search on a more generic search engine (e.g.People will find your Etsy products in two ways: SEO is an acronym that stands for “Search Engine Optimization.” To understand what Etsy SEO is and how it works, you must start by understanding how Etsy visitors and shoppers search for products. If you’re a total newbie to SEO, we’re going to make this extremely easy for you by simplifying what Etsy SEO is, why it’s important, and – finally – how you can implement the most effective SEO strategies to take your Etsy Store traffic, sales, and revenue to the next level. And one of the best ways to do this is by investing in Etsy SEO. You need to get more people viewing and clicking on your listings. ![]() If you’d like to take your Etsy shop to the next level, the challenge is simple (though not necessarily easy). 97 percent of all sellers run shops from homeįor some sellers, Etsy serves as a creative outlet.įor others, it provides some side hustle money or supplemental income.įor the most successful sellers, Etsy serves as their primary income – sometimes generating as much as six- or seven-figure annual revenue.Here are several impressive statistics from 2020: ![]() It allows individual entrepreneurs and businesses to sell homemade products and goods directly to customers. Etsy has experienced tremendous growth over the past five years and is now one of the world’s largest ecommerce sites.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |